In the ever-evolving world of swimwear, one name is making waves: Sargon Barkawi. As the founder of Rogue Swim, a bold new bikini brand, Sargon is transforming his lifelong passion for fashion into a captivating force in the industry.

Sargon’s journey to Rogue Swim began with a love for style that emerged at an early age. Over the years, he honed his expertise as a personal stylist and fashion consultant for men, mastering the nuances of fit, fabric, and flair. But his path took a pivotal turn when he joined Frame Denim as an accountant. While immersed in the financial side of a leading fashion brand, Sargon gleaned priceless insights into the intricacies of production, branding, and the magic of bringing a designer’s vision to life.


Fueled by the desire to create something uniquely his own, Sargon founded Rogue Swim. The brand is more than just swimwear; it’s a statement—a daring, confident approach to beach fashion that embodies individuality and style. Each piece is designed to empower women, combining sleek silhouettes with vibrant patterns that stand out both poolside and on the shore.

Central to Rogue Swim’s meteoric rise is Sargon’s partnership with Eliott Nazarian, a longtime friend and celebrated photographer. Eliott’s talent behind the lens brings an editorial quality to the brand’s campaigns, capturing the essence of Rogue Swim’s bold identity. Together, they form a dynamic duo, blending Sargon’s keen eye for design with Eliott’s artistic storytelling.

Rogue Swim’s debut collection is already turning heads, and its commitment to quality and innovation is setting a new standard for swimwear. With Sargon at the helm, the brand’s future looks as bright as the summer sun. Whether you’re lounging by the pool or chasing waves, Rogue Swim is the name to watch.

Be on the lookout for Rogue Swim’s exciting spring launch, coming this March. To explore more, visit shoprogueswim.com.

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